The Cackle~ Blog

Help me Clean Out My Freezers!!

 

Any Meats $5#a Pound!! 

 Available Friday January 6th from 1:30 to 5:00.

 Saturday January 7th from 10:00am-2:00 pm!

At our Store

336 Second Crown Point Road , Barrington

Various pork items and some beef. Lamb Stew,Sausage, and Ground will be available for Saturday.

Lamb Chops will be $12# instead of $14#!!!!

Please call me at 781-8715 or email me at wberry@llfarm.net with any questions!!

Help me Clean Out My Freezers!!

 

Any Meats $5#a Pound!! 

 Available Friday January 6th from 1:30 to 5:00.

 Saturday January 7th from 10:00am-2:00 pm!

At our Store

336 Second Crown Point Road , Barrington

Various pork items and some beef. Lamb Stew,Sausage, and Ground will be available for Saturday.

Lamb Chops will be $12# instead of $14#!!!!

Please call me at 781-8715 or email me at wberry@llfarm.net with any questions!!

BULK HAMBURGER SALE!!!!!

As always $5# and very lean burger about 90-95 %

Orders will be ready June 24th to pick up at the farm from 10 pm to 6pm. Order as many tubes of burger or as few. Each tube is about 1.3# to 1.5#

Please email me at wberry@llfarm.net or call me on my cell at

781-8715 with your questions!

BULK HAMBURGER SALE!!!!!

As always $5# and very lean burger about 90-95 %

Orders will be ready April 29th pick up at the farm from 10 pm to 6pm. Order as many tubes of burger or as few. Each tube is about 1.3# to 1.5#

Please email me at wberry@llfarm.net or call me on my cell at

781-8715 with your questions!

Hi Everyone!!

Just wanted to let you know that the map is ready for the Barrington Farm Tour Day!!! Go to www.llfarm.net and see what is new where there is a link for the Farm Tour Day! Please send around to your friends and neighbors and we will plan to see you!!!

wendy

Hi Everyone

We have just put up a list of ice creams that are available for this Friday Pick up at the farm! Go to www.llfarm.net and then farm shoppe and then specials to see the flavors being offered!

Just in time for that special valentines day dinner!!

Have fun and enjoy!

Wendy 

Hi Everyone

I just wanted to direct you to specials that we are offering for December! Please go to our website at www.llfarm.net use the tab Farm Shoppe under that "Other Farmers Products for the specials. We have a bulk hamburger special, Ice Cream from a local Ice Cream Maker, Sausage special, And Holiday Hams available!

Thanks again for supporting your local farmers!

Wendy

I Scream~ You Scream~ We all Want

ICE CREAM!!!!!

Now is our chance to have the summer continue since it went by so quick!

Homemade ice cream from Sugar & Ice in Barrington NH is offering our customers a selection of their flavors made at their stand only from top quality ingredients.

Pick 5 Pints for $22.

or 1 pint for $4.95

~Flavors to include of choice are~

Pumpkin

Egg Nog

White Mint

Coffee

Yellow Cake Batter

Pistachio

Oreo

Drunken Pudding (like Rum Raisin)

Please e-mail me at wberry@llfarm.net with your order by

Tuesday November 10 by 6pm

 for this

Friday November 13^th

  pick up at our shop

from 10 am to 6 pm!
Please call 781-8715 with any questions

Small farms today are direct marketers and as such are in the business of relationship marketing with each customer that buys products from the farm. The customer is not at the CSA pickup, farmer's market,  or on-farm market because it is easiest or cheapest food source -- they are there because they respect the farmer, want to support the local economy, and feel that their dollars are spent on a worthwhile endeavor. Every chance you get as a farm to interact with your customers should reinforce the connection to the land and make the customer feel like they are doing a good thing by patronizing your business. This is a very difficult task for a busy farmer. I challenge you to take your relationship marketing into the 21st century and start a blog on your farm website.

I'm sure some of you are unclear on the meaning of the term "blog". It is a rather fluid term that is a shortened version of "weblog." In my mind, it signifies a webpage that displays content of varying lengths in chronological order and invites readers to interact in the form of comments. Often, blog postings are categorized or tagged by topic so that users can navigate through related blog entries by the tags, such as "farming challenges" or "farmer's market." Blogs take many different forms from personal, public diaries to political commentary to blogs that are published by businesses themselves. This is the most popular form of content generation and information retrieval on the Internet today and the very website you are looking at right now, Small Farm Central, is a blog-style site. If you have heard of the term "Web 2.0", blogs are big part of the Web 2.0 movement.

Your farm should blog because it is an easy and time-effective way for you to get your story out to customers. Repeat customers come to you because of the relationship that they have with you and a blog is a perfect way for you to start and augment the real-world interaction that you have with the customer. Granted it does take some time, energy, and thought to produce effective blog posts that communicate the farm experience, but that post will easily be read 100s or 1000s of times over the life of your blog. That works out to be an extremely time-efficient way to build a consistent and faithful customer base. Customers that read your blog will be more understanding of blemishes or crop shortages because you can explain the exact cause of the problems. This becomes a story that they can take home with their produce and they will feel more connected to the farm and the food if they know some of the challenges that went into growing it.

The complaint I hear the most is that farmers don't have time to be writers as well as producers. Steve Sando of Rancho Gordo dedicates one afternoon every two weeks to writing six blog articles. He then releases one each Monday, Wednesday, and Thursday. There are other techniques of course too: get a trusted intern to write an article each week, find a very enthusiastic and involved customer who will volunteer to write a blog article every once and a while, or just commit to posting a short update once each week. There is no right way to write or schedule your blog, but post on a regular schedule and write with passion because passion is infectious.

At this point, if you are considering a farm blog, start reading a few established farm blogs and get some general advice on how to write blogs. I have discussed some aspects of blogging at Small Farm Central in Farm blogging isn't always literature, but this is and What I learned during an interview with Steve Sando of Rancho Gordo. Blogging will be a topic that I come back to over the next few months because I believe it is the core of any modern farm web marketing strategy.

Some farm blogs to get you started:

• Eat Well Farm Blog : recently discussing problems with the Med Fly and how they are certifying their packing shed as Med Fly-free.
• Life of Farm Blog : this blog is sponsored by the Mahindra tractor company. Perhaps the writer got a free tractor for writing the blog?
• Tiny Farm Blog : wonderful photos and at least a post a day.
• Rancho Gordo Blog : this popular blog receives 300-500 unique visitors a day (which is impressive for a farm website) and even helped the author secure a book deal.

Read about the process of writing a blog and more:

• Blogging Your Way Into a Business
• Business Blog Case Study: Stonyfield Farm
• Blogging for your customers versus blogging for your business
• How to Write Great Blog Content : Great advice from the #1 blogger.

Spend the next few weeks reading farm blogs and exploring some of the resources listed above. Then when you think you know enough about blogging to start, you will probably want to go back to Hosting Options to get your blog online. Not coincidentally, the Small Farm Central software contains all the features you need to get your blog (and farm website) up and running within a few days. I know that not very many farms are taking blogging seriously as a marketing tool, but I have a strong feeling that every serious farm will have a blog in five years.